Integrations
Connect the platforms
your budget lives on
Each connection uses the platform's own authorisation flow. Mervado reads your reporting data, maps it into one consistent metric model, and keeps it fresh.
Google Ads
Official API integration
Connect your Google Ads account and import campaign performance, spend, conversions, clicks, impressions, CPC, CPM, CTR and conversion value across Search, Display, YouTube and Performance Max.
Meta Ads
Official API integration
Pull Facebook and Instagram campaign data through the Marketing API — spend, reach, impressions, link clicks, purchases, purchase value and ROAS.
TikTok Ads
Official API integration
Import TikTok Business campaign and creative performance — spend, video views, clicks, conversions and complete payment value.
LinkedIn Ads
Official API integration
Bring in B2B campaign spend, impressions, clicks and lead-generation form completions with demographic breakdowns.
Snapchat Ads
Official API integration
Sync Snap campaign spend, impressions, swipe-ups, app installs and purchase conversions.
Pinterest Ads
Official API integration
Import promoted pin spend, impressions, outbound clicks, saves and checkout conversions with revenue.
One metric model
Every platform names things differently. Mervado doesn't.
Purchases, complete payments, conversions and lead form submissions all mean something slightly different. We map them into one standard set of metrics so your totals add up.
Credentials stay server-side
Platform secrets and access tokens live in secure server storage — never in your browser.
Automatic syncing
Mervado refreshes data on a schedule and records every attempt, so you know exactly how current your numbers are.
Clear reconnection
If a platform revokes access, you see a plain-language message and a single Reconnect button.